Foothill/High/Melrose Streetscape Design

City of Oakland

Foothill Boulevard is a key focus of neighborhood and commercial revitalization as part of the Central City East Redevelopment Area in East Oakland. The Foothill/High/Melrose Shopping District Streetscape Design developed by DC&E builds upon redevelopment efforts occurring on Foothill Boulevard by improving pedestrian safety, creating a cohesive streetscape and enhancing an existing community gateway. The design focuses on two nodes: one serves as a gateway to the active Foothill Boulevard corridor, while the other expands upon the lively historic character of the Melrose Shopping District. During the design process, DC&E facilitated community meetings that led to a shared vision and built support for the plan. The final streetscape design reflects the vision, the specific needs of local residents, and the unique multicultural character of the Foothill Boulevard neighborhoods.